A team of commerce veterans who added AI to the toolkit - not the other way around.

Every consultant at Ascent has 20+ years of hands-on implementation experience. We are now putting AI to work, applying that same operational depth to agentic workflows and predictive systems.

Jason Stratton has over 20 years of experience in IT, specializing in technology strategy and implementation for B2B and B2C commerce. He has successfully led numerous clients through software and hardware solutions across areas like eCommerce, order management, and customer experience. Before founding Ascent, Jason managed Professional Services teams at companies like Aptos and Salesforce Commerce Cloud, and served as Director of Information Systems at Guitar Center.

Steve has over 25 years of experience in retail and analytics, specializing in merchandise planning, pricing, reporting, and retail systems management. He has led teams and initiatives on ERP, POS, and BI/Analytics upgrades, delivering fast ROI and process improvements. Previously an Executive Director at a Fortune 500 company, Steve now consults, using a collaborative, iterative approach to help clients enhance both their skills and systems.

With over 30 years of experience, Ron Ehlers is a recognized IT Executive known for leading teams that drive organizations from technology infancy to robust infrastructures supporting profitable growth. He has worked with major clients like Crate & Barrel, Disney, and The Cheesecake Factory, and has a strong network of industry solutions and partners. Ron's exceptional communication skills and leadership have been instrumental in the long-term success of the companies he supports.
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​For over 22 years, Kim has partnered with companies to evaluate, select, and implement ERP systems that drive business growth and operational excellence. She started in the wholesale industry, successfully migrating multiple acquisitions to a primary platform and later transitioning all divisions to a new ERP. Guided by her principles of vision, execution, relationships, and ethics, Kim designs strategic plans, builds strong teams, and fosters key relationships to deliver results.
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With more than three decades across retail, CPG, manufacturing, and enterprise retail systems, Rhonny has led work in assortment and space planning, planning and analytics (forecasting, pricing, promotions), category management, and ERP transitions. She aligns merchandising, supply chain, and IT to land implementations on schedule and, where it pays, identifies and integrates practical AI to improve efficiency and margin. Her work emphasizes governed data, traceable decisions, and maintainable runbooks.

​With over 25 years of technology experience, Jack has held various IT and business leadership roles in wholesale, retail, and direct-to-consumer sectors. He has successfully sold and implemented transformative systems, including an eCommerce platform for over 4,500 retailers. Jack also managed performance reviews and talent acquisition for a team of 110 and serves as a board member for Kellogg School of Management in the DFW area.

Allison Stoltz is a retail and eCommerce leader with a 20+ year career spent largely at the intersection of business and technology. During 12 years at Amazon, she held leadership roles across multiple retail businesses, with experience spanning merchandising, eCommerce, technology, and analytics. As General Manager of Amazon Go, Allison led both the retail business and the teams building the tools and technology to operate and scale it, with responsibility across merchandising, assortment and inventory planning, product and program management, business intelligence, data science, and research science. She brings a hands-on operator’s perspective to technology strategy, helping organizations translate business needs into practical solutions that improve customer experience and drive growth.​

Dimitry has over 30 years of IT and Supply Chain Strategy experience, leading over 70 initiatives that delivered more than $650 million in operational savings. He has managed projects across North & Central America and Europe, specializing in software assessments, selections, and deployments for sustainable improvements. Dimitry's clients have included Adidas USA, Avon, Chanel, and Dollar General, and his expertise in Unified Commerce and Digital Transformation makes him a valuable leader in technology-driven projects.

​Rupa is an experienced IT leader with over 20 years in Information Systems, specializing in digital transformation within the Retail and Insurance industries. Her career spans roles from software developer to Senior Director of Applications, with expertise in program management and a focus on technologies supporting key business functions like merchandising, customer engagement, and BI analytics. Rupa has successfully implemented and managed a wide range of technologies and vendors, leveraging her technical background, business acumen, and communication skills to drive business success and ensure effective change management.

Melanie Nelson is a seasoned Project Manager, Business Analyst, and Organizational Change Management professional with over 25 years of experience leading complex system transformations across public, private, and not-for-profit sectors. She specializes in bridging the technical and human sides of solution delivery, with deep expertise across ERP platforms including SAP, Oracle, SuccessFactors, and a wide range of COTS and custom solutions. Known for her ability to listen deeply, build strong relationships, and deliver clear, decision-ready reporting, Melanie is a trusted partner for organizations navigating change and driving long-term success.

Perry has over 30 years of IT experience, specializing in ERP systems implementation across various domains including CRM, retail operations, and financials. He has successfully integrated systems like Aptos, Salesforce Commerce Cloud, Oracle, and SAP, and has held leadership roles as a Consulting Partner at Ernst & Young, VP at Cap Gemini, and CIO at EZ Lube and Kal Tire. Perry is also the founder of Insignis Consulting, focusing on card-not-present payment processing for online merchants.

Three things you can count on.

Outcomes over hype

We will tell you what we actually think if a project is the wrong fit or if a vendor is not right for you. Our reputation is built on outcomes, not just telling our clients what they want to hear.

Decades, not trends

Our team's depth in commerce systems is what makes our AI guidance trustworthy. Every recommendation we make is grounded in having done it, not studied it, not simulated it. Done it.

People make it work

Every implementation succeeds or fails on user adoption. We stay with your team from the start to the end, and that means until you are ready to stand on your own. Your success determines project completion.